KWCH ‘Race for Cure’ gets strong support
By ERIKA SCHLUP
Sunflower Broadcasting, Wichita, KA
Every two minutes a woman is diagnosed with breast cancer in the United States and every 13 minutes a woman dies from the disease. These are the kind of statistics the Susan G. Komen ‘Race for the Cure’ is trying to change.
KWCH-TV, in Wichita, KA, asked its viewers to help with this effort by joining them at the ‘Race for the Cure’. For the second year, KWCH was the television media sponsor for the race.
KWCH’s Cindy Klose and Jenn Bates emceed the event. Other Eyewitness news reporters, anchors, and meteorologists also attended.
KWCH participated with ‘Race for the Cure’ in memory of the late Kim Setty. She died last January after a six year battle with cancer. She worked at KWCH for more than 20 years as the Eyewitness News at Noon anchor and Does it Work reporter.
“The Mid-Kansas Affiliate of Susan G. Komen for the Cure has raised nearly $5 million to invest in research, education, outreach, survivorship and screening services,” said Lindsay Smith, the Mid-Kansas Affiliate of Susan G. Komen for the Cure Executive Director.
.The money raised at the race goes to fund grants for the women and men in 95 counties served by the foundation. “We serve those who desperately need our help, and to continue to invest in research to find the cures for breast cancer,” she said. Last year the Mid-Kansas chapter granted more than $529,000 in community grants.
On race day, KWCH gave away pink KWCH sunglasses and Storm Team 12 weather umbrellas every hour.